How Artists Like Kanye West Navigate a Fractured Mainstream to Achieve Chart-Topping Success

The rise of cancel culture coincides with a fractured mainstream, where former gatekeepers struggle to maintain control. While canceled individuals may face challenges with certain moneyed interests, their ability to connect with audiences persists. Kanye West's recent comeback with "Carnival" illustrates this phenomenon, marking his first Billboard Hot 100 No. 1 since 2011. In a charged cultural climate, embattled artists can still leverage the power of compelling music to reclaim success. #CancelCulture #KanyeWest #CulturalClimate #MusicIndustry #MainstreamChallenges