00:00 The CES 2024, the international fair in Las Vegas dedicated to the presentation of the
00:10 latest technological innovations, was held.
00:12 The official press conference of Samsung Electronics, entitled "AI for All", with which the group
00:18 shared its vision on how the technology of artificial intelligence will allow people
00:23 to use their devices more comfortably and intuitively.
00:26 The strategy outlined by the South Korean company focuses on the role of artificial intelligence
00:32 in improving the experiences shared, which are both simple and useful.
00:36 During the press conference, Samsung presented the products and services that help to achieve
00:42 these goals, among the main novelties the new TV range, from the displays powered by
00:47 artificial intelligence to the transparent screens, a real revolution of the concept
00:53 of Smart TV.
00:54 Samsung presents the CES 2024 with a very clear concept, artificial intelligence for
00:59 all.
01:00 This means redefining the concept of Smart TV once again.
01:04 We launch a new 8K processor in order to make even sharper images in low definition
01:11 and transform them into very high definition.
01:13 Even in audio, artificial intelligence helps and improves the understanding of dialogues,
01:20 dividing the voices of the underlying sounds.
01:22 Among the new products, Samsung launches the TV with a transparent and modular microLED
01:29 technology, which projects the end user into a new dimension of television.
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