Italia Economia n. 49 del 6 dicembre 2023
(Adnkronos) - Deloitte, al via 6° edizione Innovation Summit 2023 su impatto AI; B-education il progetto di Bper Banca premia i progetti di educazione finanziaria e sostenibilità; FNM muove la cultura per reinterpretare i luoghi; Festival del Mare: la Capitale al centro del Mediterraneo, la Camera di Commercio di Roma presenta la ricerca di Piepoli; INPS: 125 anni di impegno per il Valore Pubblico; Intelligenza artificiale, Cisco presenta l'indagine ‘AI Readiness Index di Cisco’; Aspi, avanzano i lavori della Galleria San Donato
Category
🗞
NewsTranscript
00:00 [Music]
00:22 Deloitte, at the VIA 6th edition Innovation Summit 2023 on AI Impact.
00:29 Be Education, the project of Bipper Banca, awards the projects of financial education and sustainability.
00:35 1,900 students involved.
00:37 Harmony wins the app of a team of university students in Milan.
00:41 FNM moves culture to reinterpret places.
00:46 Festival del Mare, the capital in the center of the Mediterranean.
00:49 The Chamber of Commerce of Rome presents the search for fleas.
00:53 IMPS, 125 years of commitment to public value.
00:58 Artificial Intelligence, Cisco presents the AI Readiness Index survey of Cisco.
01:05 ASPI, the work of the San Donato Gallery is progressing.
01:09 [Music]
01:13 Deepen the evolution and impact of innovation on citizens, companies and the planet,
01:18 by bringing together the most illustrious representatives of the business community,
01:22 institutions, the world of universities and research in a round table.
01:26 This is the mission of the Innovation Summit 2023 of Deloitte, reached the VI edition.
01:31 The theme of artificial intelligence is on the tables of all the big companies and institutions
01:35 and is becoming part of the daily life of citizens.
01:38 So Deloitte wanted to promote a moment of communication and disclosure
01:42 to try to highlight all the great opportunities that in all sectors
01:46 may emerge from the evolution of artificial intelligence,
01:49 regulating it, directing it towards a development and application that is adherent to ethical principles.
01:54 This partnership is not a banal partnership and to do this it will be absolutely important
02:00 that companies and institutions work in close contact
02:03 to be able to direct towards this type of purpose.
02:08 Artificial intelligence is a great revolution, but like all revolutions, it presents potential risks,
02:13 and therefore the goal is to understand how to manage it
02:16 so that it produces all the benefits without generating associated risks.
02:19 It is by changing the mode of interaction between artificial intelligence and human intelligence
02:25 that it is possible to orient this revolution in the right way,
02:29 basically moving from what was an antagonism between the two intelligences
02:35 to what was a simple collaboration, cohabitation, to an aepera and own integration.
02:42 Symbiotic intelligence is precisely this joint venture between artificial intelligence and human intelligence,
02:49 where artificial intelligence is the engine of human intelligence
02:53 and human intelligence has the task of directing, controlling and finalizing artificial intelligence.
03:00 During the event, the evidence of Deloitte's latest report on artificial intelligence in Italy was presented in advance,
03:06 from which it emerged, for example, that the soul of Italians is divided between curiosity and fear.
03:10 It is thought that in some way artificial intelligence can compete with us,
03:14 because we call it intelligence, thinking that it can take charge of typically human prerogatives.
03:19 In reality, precisely because of its design, it cannot compete with us on the ground, such as creativity, for example,
03:26 because creativity means knowing how to break the rules,
03:30 and machines, by definition, because of how they are built, cannot break the rules.
03:35 If Italy has prepared less to welcome artificial intelligence, it is necessary to help it be ready.
03:40 It is the task of all public institutions, such as the one I preside over at the moment,
03:45 to try to help our country be ready for this revolution.
03:49 Spreading financial education and sustainability as transversal citizenship skills in the study path.
04:00 This is the goal of BeEducation, Idee che Valgono, a project dedicated to university students from any department.
04:07 The multidisciplinary program, designed by Biperbank and developed in synergy with Civicamente, FedUF and Asvis,
04:13 saw its last act with the awards at the Modena Monsani Forum, among the six most deserving work groups.
04:19 Yes, it is a beautiful project, launched a few months ago, I would say maybe a year ago,
04:24 which we then named in the industrial plan presented in June 2022.
04:31 It is a plan of innovation, of ideas, which the young people themselves have put and transformed into projects,
04:42 perhaps for the benefit of people, of young people, of lower or higher age groups,
04:49 to try to spread the knowledge of the elements of the financial market
04:54 and allow them to make more conscious choices.
04:58 In Italy we are not very strong yet on financial education and this is a problem.
05:03 It is a problem because we all have to do with money, learn to use it in a conscious way,
05:09 but above all, let's say, useful compared to our needs.
05:12 Often we don't ask ourselves questions, so we don't even know how to find the best answers.
05:18 So financial education simply means a more conscious relationship with money,
05:24 knowing that money is a tool of well-being and it is important to know how to use this tool
05:30 as we do with others in our everyday life.
05:33 The project involved more than 1,900 students from over 60 Italian universities and was divided into three phases.
05:40 The first was the deepening of the topics, the second was e-learning and the third was group project work.
05:46 There were really a lot of students, we are obviously proud of this,
05:50 also because there is no similar project at the university level for participation, for involvement,
05:58 but also for the original content that we have developed specifically for these students
06:03 to give them that training in financial education that we considered useful and important for them.
06:10 The first prize went to the Harmony group, composed of young people from Milan with their financial education app.
06:17 FNM, the main integrated group of sustainable mobility in Lombardy,
06:26 also moves culture and does so with concrete activities,
06:31 driven by the desire to contaminate the stations and all the places that are part of the group's industrial activity perimeter.
06:38 A series of initiatives that involve society and that allow the FNM world to measure value
06:45 within cultural parameters that favor the reinterpretation of places.
06:50 We have built, together with our controlled railway, an initiative with the NABA
06:58 that has allowed young people to give us indications of what the stations of the future should be like
07:06 through artistic works that have this double value.
07:11 Accompany on the journey, with a moment of beauty, people who do not come just for the trains,
07:19 but can meet artistic works and stations and give us some elements of how young people think
07:28 the stations of the future should be, with their sensitivity and their ability to reinterpret places.
07:36 FNM has focused on emblematic projects that start from an industrial dimension.
07:42 The future of Milan and Lombardy will be organized on the great infrastructure,
07:49 enhanced because we need to use what is best and therefore in the highest principle of sustainability
07:57 and then build a network of on-demand services that are key to rebuilding social and ecological networks.
08:08 In this sense, we have promoted the Fili project, one of the most important urban regeneration projects in Europe
08:17 and the energy transition interpreted through the technology of hydrogen,
08:23 which allows the use of a railway conceived between the late 1800s and the early 1900s
08:30 without modifying it with absolutely innovative technologies with zero direct environmental impact.
08:37 The Mediterranean Sea, increasingly central for Rome and Italy.
08:46 This is how much it has emerged during the Festival del Mare, held in Rome near the Temple of Hadrian.
08:52 A two-day debate and roundtable discussion that allowed to illustrate how the Mare Nostrum
08:58 is fundamental for the growth and development of Europe, the Bel Paese and especially the capital.
09:04 An initiative that has seen the participation of numerous experts in the sector, companies and government officials
09:11 and that has marked the centrality of the Mediterranean Sea for trade and not only.
09:17 There are many points of view with which we can reflect on Rome and its future.
09:23 The economy, the social dimension, tourism.
09:29 But today we wanted to address the opportunities that Rome has seen from the sea,
09:37 which is a point of view that we hardly use.
09:42 What are the responsibilities that a city like Rome has towards the Mediterranean
09:47 and the opportunities that can come from this sea.
09:52 In recent days we have seen that the Mediterranean is a great economic opportunity,
09:57 also from a geopolitical and technological point of view,
10:02 that Rome must be able to grasp, being half a country, Italy, which is exactly half of the Mediterranean.
10:11 Today the representatives of other countries tell us that there are expectations from all European countries
10:19 so that Rome and Italy can have a greater presence in the Mediterranean.
10:26 This is in the interest of all countries, both from the point of view of economic development,
10:32 tourism, knowledge between peoples, but above all from the point of view of geopolitics.
10:37 Italy is a country that knows the Mediterranean and can therefore be useful
10:43 as one of those forces that tend to bring peace, especially in this area,
10:50 which is a fundamental area for the whole world.
10:53 The events were also attended by the ministers Musumeci and Urso,
10:57 who underlined how the Meloni government has put at the center of its political agenda
11:02 the role that the Mediterranean must play for the country.
11:06 An executive that once again brought to the attention of a minister for the sea,
11:10 who has among his duties to contribute to the development of the Italian ports,
11:14 useful for the spread of Made in Italy in the world.
11:18 Putting the sea at the center of the government agenda, I don't think it has been in the past decades.
11:25 Being able to work closely with all the actors of the branches that form the economy of the sea,
11:33 which I remember contributes for 9% to the value of the internal product, the ore.
11:42 And then the sea in the challenge of the underwater dimension.
11:48 I believe that space and the sea are the places where Italy
11:55 will be able to play a leading role in the coming years.
12:00 In this sense, we are already working with Urso to define a strategic plan.
12:08 The sea as an identity place, a new culture of the sea,
12:12 starting with the primary school children,
12:16 and the sea as a place where a new policy of national and international security can be built.
12:24 During the two days of the Festival del Mare, the international research of opinion conducted by the Piepoli Institute was presented.
12:32 A study carried out in November involved six countries, Italy, Greece, France, Algeria, Morocco and Tunisia,
12:40 which are facing the Mediterranean.
12:42 A research obtained thanks to 3,000 online interviews,
12:46 which recognized Rome as an important economic center of reference for Europe
12:51 and for the economic development of the Mediterranean.
12:54 The main results are that we interviewed six states of the Mediterranean,
13:00 so a representative sample of the about 15 countries that surround the Mediterranean,
13:08 and they are sovereign countries.
13:10 The totality of these countries declared itself favorable to a primacy of Rome in the Mediterranean,
13:16 as a communicative element with the world of the value of the Mediterranean,
13:22 to give value to itself.
13:24 The IMSS proudly concludes the celebrations of its 125th anniversary,
13:33 a journey through history that began in 1898 and continues to project us towards the future.
13:39 This path of professionalism and growth represents a personal challenge
13:44 transformed into a common goal of value to the service of the country.
13:47 We are facing a very important digital transformation.
13:50 We have taken advantage of the National Plan for the Recovery of Resilience
13:53 as a tool, as a flywheel, to redesign our processes.
13:58 We wanted our projects to have defined targets and above all a very short timing.
14:08 In fact, our projects must all be completed by December 31, 2023,
14:15 precisely because we wanted to have a design, development and realization capacity
14:21 that immediately gave results to the user.
14:25 In a context of experience, capacity and national resilience,
14:29 the IMSS stands as a constant support for the weakest,
14:32 families, workers and workers, facing wars, economic crises and pandemics.
14:37 To celebrate the 125th anniversary,
14:40 the final event focused on improving the relationship with users.
14:44 It will go from collaboration in the supply of services
14:47 to a new phase in which both the IMSS and users will actively participate in the creation of value.
14:53 The IMSS has already begun an innovative path,
14:56 incorporating in the supply of services the aspects of the user's experience,
15:00 involving citizens in the management of public affairs.
15:03 The Institute has undergone a profound transformation while maintaining its identity.
15:08 The IMSS is experiencing a moment of reformist momentum,
15:11 in which the citizen is at the center of public value.
15:14 Now the main challenge is to systematically adopt a new approach to the creation of values
15:19 that re-examines the entire production process
15:22 in the context of mutual participation between the IMSS and users.
15:26 This involves the sharing of resources, responsibilities and results to pursue the common good.
15:33 We, as the IMSS, want to use it to help systems or people to work better.
15:43 In this case, the IMSS and above all the measure of the support, training and work,
15:48 provides that the citizen asks a question by assigning a curriculum.
15:53 So the system knows what the current skills of the user are,
15:59 who needs support, training and work.
16:02 We know from the system what are the training courses available on the platform,
16:09 and we also know the so-called vacancies, the job offers available to companies.
16:17 Today there can be a mismatch,
16:21 so it could probably be that we have people, we have jobs,
16:28 but the skills of the people do not match what is needed for the job.
16:34 The IMSS can help us to read the skills of the curriculum,
16:41 read the contents of the course, based on the available vacancies,
16:47 and therefore make the process much simpler and immediate.
16:55 In Italy, only a very small percentage of companies are ready to implement and exploit
17:00 the technologies based on artificial intelligence.
17:03 There is also a significant gap between opportunity and preparation on six key factors
17:08 strategy, infrastructure, data, governance, talent and culture.
17:12 These are just some of the results of the AI Readiness Index survey by Cisco,
17:18 conducted by Cisco on 8,000 companies worldwide and presented today in Milan.
17:23 What came out is that in the world only 14% are really ready,
17:29 and 8% in Italy.
17:31 From the point of view of strategy, on the other hand,
17:34 about 31% in Italy, even more than the world average, are ready,
17:39 but the infrastructures are not ready, unfortunately,
17:42 because only 11% declare that they have already acted on the infrastructures
17:48 in support of artificial intelligence.
17:50 Cisco, in addition to being at the center of the evolution of network technologies,
17:54 is committed to provide training and digital skills to over 60,000 people a year.
17:59 The problem of the gap in digital skills is particularly important
18:03 to achieve the benefits of innovation.
18:06 Well, we must do basically two things.
18:08 We as a company, and other companies do it too,
18:11 we have a network of Cisco Academies that train more than 60,000 people a year,
18:15 but we must do something also from the institutional point of view.
18:18 We must insert the basic digital training in primary, secondary and university schools.
18:24 Every degree course has at least a 6 credits exam dedicated to digital.
18:28 Among the opportunities offered by artificial intelligence
18:32 are also autonomous driving cars.
18:34 Cisco, together with the Politecnico di Milano,
18:37 has given life to an experiment that led the first autonomous driving car
18:41 to participate in the 1000 Miglia.
18:44 I like to emphasize that autonomous driving cars
18:47 should not be seen only as a gadget for the personal car,
18:54 but it will be a technology that will allow us to move towards new mobility models.
19:00 In particular, autonomous driving will enable the so-called mobility-to-service,
19:06 that is, the shared use of cars that will radically change
19:11 the landscape of our cities and the way we will live our city of the future.
19:17 The CEO of ASPI, Roberto Tomasi, accompanied by the Deputy Prime Minister
19:26 and Minister of Infrastructure and Transport, Matteo Salvini,
19:29 made an overpass at the excavation of the San Donato gallery,
19:32 an infrastructure 923 meters long,
19:35 which represents the engineering pride of the project of the new route
19:39 in the south direction of the A1 between Florence and the south.
19:42 We had the opportunity to see the completed Lot 1,
19:46 the Lot 2 in production, which we count for 2026,
19:50 to be able to give traffic to Trecossi and then to get down to Rome,
19:54 but we also saw the enhancement of the Barberino Firenze Nord,
20:00 which is very complex because it is the enhancement of the overpasses,
20:04 the enhancement of the galleries, the re-enactment of all the security barriers,
20:08 of all the hydraulic platform.
20:11 So let's say a virtual and a bit real day,
20:16 with which we had the opportunity to see what is an activity of modernization
20:21 and expansion together.
20:23 If everyone does their part in the next years, Florence and Tuscany,
20:27 but the whole of Italy will have an infrastructure renaissance,
20:30 will have records of investments, of design, of new infrastructures
20:35 that will allow us to recover decades of investments and delays.
20:41 So I am in favor of everything that makes Italians travel safely,
20:45 so bridges, roads, highways, high-speed railways are needed,
20:49 new airports, also in Tuscany the enlargement and enhancement of existing airports.
20:55 So I am absolutely happy with what I have managed to do in this first year of government.
21:01 [Music]
21:28 ESG Culture Lab, the point on the culture of sustainability in Italy.
21:34 Green transition to the social environmental commitment of L'Oreal.
21:38 EICO in Italy has presented the annual survey of the ESG Culture Lab,
21:44 with the aim of gathering knowledge and perception of sustainability
21:48 and involvement in 7 out of 17 Sustainable Development Goals 2030.
21:52 Involved in the research is a national representative champion of 1600 people between 18 and 65 years.
21:59 In this context, from the latest report to ASVIS, it emerges that on the 17 goals of the 2030 Agenda
22:05 improvements are recorded, contained only in 8, for 6 goals there are even worsening compared to 2010,
22:11 for example on inequalities, on the protection of marine and terrestrial ecosystems and on cooperation in development.
22:17 We absolutely need to accelerate, the government has committed itself in the UN headquarters in September
22:24 to make a plan of acceleration precisely to achieve the goals,
22:30 we are pushing the government in this direction, but the time is really reduced.
22:35 Important in the theme of sustainability also the training, the strategic importance of new professionalism
22:41 and the relationship between university and the world of work.
22:44 I want to emphasize once again how much the keywords guide for this path, orientation, tutoring, placement.
22:56 To summarize the results of the ESG Culture Lab report, the metaphor is ready crew, uncertain navigation,
23:03 in fact, citizens engaged in the goals of sustainability are recorded,
23:07 especially environmental, which concern the personal sphere.
23:10 This vision in the personal sphere is very positive, but it opposes a risk or distrust instead
23:16 as regards the institutions and organizations in which it works.
23:21 In fact, the same citizen who at home seems to be very virtuous,
23:26 when he arrives at the company continues to commit himself enough for what concerns environmental goals,
23:33 but for example has more difficulty in engaging in gender equality.
23:37 Within the research, the commitment and involvement of people in the field of environmental sustainability
23:43 is highlighted, which is definitely higher than that of social sustainability.
23:47 We therefore have this big black hole of social sustainability,
23:53 which even in the word map they can not define, therefore people do not know what social sustainability is.
24:01 People feel less involved in this area and judge with judgments that attribute to organizations and institutions are more negative.
24:13 To talk about sustainability, process in rapid transformation, it is necessary to put people at the center.
24:20 On this we have looked for answers, we did it with institutional representatives,
24:25 with the world of business, with the academic world, focusing in particular on two aspects,
24:29 which are gender equality, young people and the attraction of young talents and therefore the skills.
24:35 We believe that on these two issues the future of the country and the future of sustainability are at stake.
24:40 The Milan headquarter of L'Oreal Italy hosted the 2023 edition of L'Oreal for the Future Day,
24:50 the event open to the public that presents the policy of social and environmental sustainability of the leader group in world cosmetics.
24:56 L'Oreal for the Future, this is the name of the strategy,
24:59 it outlines the path of sustainability of L'Oreal with goals until 2030.
25:03 We currently have three pillars of our strategy.
25:07 The first is about the transformation of ourselves,
25:10 therefore the transformation of our staff, the transformation of our products and our production sites,
25:16 obviously, as well as administrative and storage.
25:18 The second pillar is obviously about the transformation of our entire business ecosystem,
25:24 therefore our suppliers, our customers, our consumers.
25:27 And finally we have a third pillar, which concerns the contribution that L'Oreal can make to the challenges of the planet.
25:33 That's why we have three investment funds,
25:36 currently one dedicated to the regeneration of nature, one dedicated to the circular economy and the third to Women Empowerment.
25:43 During the event, the three main goals for packaging were presented.
25:48 The first one is to reduce the intensity of the packaging,
25:52 we have already reached the goal of reducing the intensity of the packaging by 20% from here to 2030.
25:58 In 2022 we have achieved a reduction of 3%, so there is still work to be done, but the road is paved.
26:04 The second goal is about plastic.
26:06 By 2030, 100% of the plastic used for our packaging will be recycled
26:12 and in 2022 we have reached a 26% recycling rate.
26:16 The third goal is shared with the Helen McArthur Foundation
26:20 and it provides that 100% of our plastic packaging will be recyclable, compostable or reusable by 2025.
26:28 By 2022 we have reached 47% if we combine recyclability and the possibility of reuse.
26:34 Recyclability, reusability and the notion of design for recycling.
26:38 The development of new products has also led to sustainability. These are the three main goals.
26:43 The first one is to transform our raw material portfolio,
26:47 identifying what we can change in terms of ingredients.
26:51 We aim to reach 2030 with 95% of the ingredients being organic,
26:56 coming from abundant mineral resources or from circular economy processes.
27:01 In 2022 the percentage of these sustainable ingredients was 61%.
27:06 The second goal is to improve the ease of rinsing our products by 25%,
27:12 thus contributing to the reduction of water use by consumers.
27:17 Finally, we are working hard to ensure that 100% of our formulas are tested on environmental platforms
27:23 to be sure that they cannot cause damage to marine biodiversity at the time of their life.
27:29 Full of the aquatic ecosystem, this is the end of life of our product.
27:34 [Music]
27:39 [Music]
27:44 (upbeat music)