Jay-Z's Roc Nation Forms
Partnership With the NFL.
'The New York Times' reports
that the rapper's company
will consult pro football on
"live music entertainment.".
The N.F.L. has a great big platform, and it has to be all-inclusive. They were willing to do some things, to make some changes, that we can do some good, Jay-Z, via 'The New York Times'.
Jay-Z has criticized the NFL in past songs while
also supporting Colin Kaepernick throughout the quarterback's personal bout with the league.
We don’t want people to come in and necessarily agree with us; we want people to come in and tell us what we can do better, NFL Commissioner Roger Goodell,
via 'The New York Times'.
Besides now working on entertainment purposes,
Roc Nation already represents a few of the
NFL's most dynamic players.
They include Giants RB Saquon Barkley and Steelers WR Juju Smith-Schuster.
Roc Nation will also work with the NFL's
'Inspire Change' initiative, which was started
earlier this year to help communities across the U.S