Volvo puts UK customers first with new Test Drive service

Volvo Car UK is redefining the new car test drive as an authentically premium service with the introduction of its new Test Drive+ programme across its retailer network. Test Drive+ is tailored to meet customers’ needs and preferences throughout the process, from a convenient booking service to providing the car they are interested in at a location and for a length of time that suits them best.

To design the details of Test Drive+, Volvo has analysed and responded to customer feedback on how people perceive the purpose of a test drive, their opinions of the traditional format and the improvements they would value. The result reflects Volvo’s human-centred approach to delivering the freedom of mobility, with a comprehensive and flexible test drive concept developed specifically to make customers’ lives easier and more convenient.