On Friday Beyoncé's first photo announcing her partnership with Adidas racked up two million likes in less than an hour.
The superstar also posted a video of herself, getting glammed up for a photoshoot. She zooms in to show Adidas' signature three stripes on her nails. The video was watched over 3.5 million times in its first hour.
Queen Bey has 127 million followers on Instagram. The musician and entrepreneur follows no one.