Gildan Activewear Inc is a Canadian manufacturer of branded clothing, including undecorated blank active wear such as t-shirts, sport shirts and fleeces, which are subsequently decorated by screen printing companies with designs and logos. Company spokesperson GARRY BELL talks t-shirts.
Highlights: • Rising demand for blended fabrics • Performance apparel market • Cost savings and transparency • ‘Premiums and Incentives’ market • Evolution of printing technologies • Promotional value in customised t-shirt • Negative impacts of fast fashion
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