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Despite a $10 Million Price Tag, Super Bowl Adds Are Still Worth It

2 months ago4.9K views

Cheddar

Cheddar

Although it has 3 million customers, home security company SimpliSafe isn’t a household name yet. It’s hoping that will change on Sunday after its first Super Bowl ad airs.“In a market where people are trying to lock you in a contract or harvest your data, we’re trying to keep you safe,” brand creative director Wade Devers told Cheddar. “There aren’t really a lot of places you can reach the number of people you can reach like the Super Bowl.”

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Despite a $10 Million Price Tag, Super Bowl Adds Are Still Worth It
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Despite a $10 Million Price Tag, Super Bowl Adds Are Still Worth It
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