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Social Media Shopping Is Changing The Landscape Of E-Commerce

3 months ago16 views

wochit

Wochit

Social media has become more influential in consumer's purchasing decisions. Business Insider reports that the top 500 retailers earned an estimated $6.5 billion from social shopping in 2017. In addition to swaying purchaser's decisions, social media has become a large part of the product discovery and research phase of the shopping experience. More retailers are offering access to their websites via social media pages, and shoppable content is increasingly becoming more popular.

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Social Media Shopping Is Changing The Landscape Of E-Commerce
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