The message urged "husbands" to "let your wife take a day off from the kitchen", with a discount on its Uber Eats food delivery service. It said: "Dear husbands, a gentle reminder - today is Wife Appreciation Day." Uber later tweeted that the message had been "totally inappropriate". "We've removed it, and we apologise," it said on the social media platform. Uber's chief brand ambassador, Bozoma Saint John, also tweeted it had been "completely unacceptable".
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