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il y a 14 ans|545 vues

LYNXjet

Viacomit
Lynx (Axe globally) is a male targeted bodyspray with an irreverent brand personality that is focused around public, playful fantasies. Lynx's problem was that guys 17-25yrs were dropping out of the brand because they perceived it to be for their younger brother. Lynx needed to actively engage 17-25yrs males...

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