Tête–à–Tête With Tista Sen
- 8 years ago
With less than a week to go for the Cannes Lions 2016 to kick start, Brand Equity thought of talking to people who contributed to make India's showing at Cannes truly special last year. One such person who hasn’t got her due is Tista Sen - NCD at JWT who swung the grand prix for BBDO India for Touch the pickle! Sonali Krishna caught up with Tista just to hightlight how she walked that extra mile for BBDO's campaign and how this is a lesson for the Indian jurors at Cannes this time round. Listen in.