Has typing influenced the way we feel about certain words? It’s known as the “QWERTY Effect,” and according to a group of researchers from Germany, it causes us to have an emotional reaction towards certain words. This layout may have worked its way into our subconscious, making us dislike words that require more typing on the left side than the right. The cause of the QWERTY Effect is believed to stem from people making an emotional connection with a word depending on whether a word is easy or hard to type. Words that consist of letters from the right side of the keyboard are often viewed more positively: pool versus desert.