FashionTV visits the first annual Festival of Art & Lifestyle at the Moscow Museum of Modern Art! Moscow Museum of Modern Art presents a large exhibition project, which will be an experiment for its participants as well as for its visitors. The Art up. Art in Festival is an attempt to find common ground between the Russian art of the 20th – 21st cc. and visual philosophy of companies, doing business in Russia in different economic sectors. Within the experiment, the Museum will be a platform for dialogue between artistic messages of the areas of “pure” art and everyday life. The project special guest will be the Vladey auction, focused on contemporary Russian art. Two pre-auction exhibitions will take place on the second floor of the MMOMA main premises. Portion of the obtained proceeds will be directed at financing the Museum’s exhibition and education projects.
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