Wal-Mart pulls Cyber Monday forward to Sunday, record industry sales expected
  • 8 years ago
Wal-Mart Stores Inc has decided that Cyber Monday, the biggest online shopping day of the year, should not start on a Monday anymore.
The world's largest retailer by revenue will, for the first time this year, launch all its Cyber Monday deals on the Sunday after Thanksgiving rather than the early hours of Monday morning as in previous years.
Wal-Mart had a handful of 'teaser' deals on Sunday last year but this is the first time it will offer all of its Cyber Monday promotions the day before.
It will launch 2,000 online-only specials at 8 p.m. Eastern U.S. time on Sunday, Nov. 29 , up from 500 such deals last year.
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