Do you want to remove all your recent searches?

All recent searches will be deleted

Watch fullscreen

Brand Equity: Long Format Ads – Lazy Advertising?

ET NOW
ET NOW
4 years ago|157 views
The world of advertising seems to be fast forgetting the power of brevity, thanks to advent of the long-form narrative! Have marketers and creative folks then forgotten the art of crisp storytelling, thanks to the new found medium of digital that allows them the luxury of both space & time? Here’s a report on just that.