NEGATIVE ROLE OF PAKISTANI MEDIA PART 1,2,3,4,5)BY ZABIR SAEED BADAR
- 10 years ago
NEGATIVE ROLE OF PAKISTANI MEDIA---
They often suppress facts while exaggerating and misleading. They are an extension of their political party’s campaign efforts while pretending to be objective journalists. They follow distributed talking points and their views are extreme compared to that of the average Pakistani. They act like they are the elite, and somehow more enlightened, looking down on the average Pakistani with contempt. The media manipulates facts to distort truths and to promote their own political agenda. For some money corrupt media anchors of different channels are destroying our culture and misguiding the youth of country. Malik Riaz ex-chairman of Bahria Town continued bribing many TV anchors to hide his own and his favorite PPP’s corruption from the People of Pakistan. The same segment of media is now creating a negative perception about incoming regime and propagating negatively just as pressure tactics to get fulfilled their “demands” in coming days. Journalism in Pakistan is a failure as well.
Media can play public accountability role by monitoring and investigating the actions of those who are granted public trust and who may be tempted to abuse their office for private gain. The media should work to educate the people, to help the people and to liberate the people and to empower the people. There are times when they should put their personal interests at the back of their mind and show things that could be beneficial for the country and its people and please stop this race of breaking first news just be original. Media is a source of information or communication but now it has been transformed to a source of mere making money. This should stop. Media should act as a bridge between the governing bodies and general public instead of being a tool for one class of politicians and falsely propagating against others to bring them under pressure.
ZABIR SAEED is renowned as media strategist, public relations practitioner, communication educationist, research scholar and a writer of dozen of books in the fields of Journalism, Mass Communication, Pubic Relations, History and Current Affairs. The author is the son of the well known journalist poet and writer Saeed Badar and he is also the grandson of the celebrated punjabi poet and Religious scholar Hakeem Muhammad Yaqub Munir Azeemi.
He is also known for his articles, columns, features, children stories and won many awards as best feature writer.
He actively participated in various literary activities and he is the president of the South Asian Literary Forum (SALF). Now- a- days he is associated with the largest media group of Pakistan the JANG GROUP. He is also delivering lectures in Institute of Communication Studies,University of the Punjab, and many other leading universities as a senior visiting professor.
They often suppress facts while exaggerating and misleading. They are an extension of their political party’s campaign efforts while pretending to be objective journalists. They follow distributed talking points and their views are extreme compared to that of the average Pakistani. They act like they are the elite, and somehow more enlightened, looking down on the average Pakistani with contempt. The media manipulates facts to distort truths and to promote their own political agenda. For some money corrupt media anchors of different channels are destroying our culture and misguiding the youth of country. Malik Riaz ex-chairman of Bahria Town continued bribing many TV anchors to hide his own and his favorite PPP’s corruption from the People of Pakistan. The same segment of media is now creating a negative perception about incoming regime and propagating negatively just as pressure tactics to get fulfilled their “demands” in coming days. Journalism in Pakistan is a failure as well.
Media can play public accountability role by monitoring and investigating the actions of those who are granted public trust and who may be tempted to abuse their office for private gain. The media should work to educate the people, to help the people and to liberate the people and to empower the people. There are times when they should put their personal interests at the back of their mind and show things that could be beneficial for the country and its people and please stop this race of breaking first news just be original. Media is a source of information or communication but now it has been transformed to a source of mere making money. This should stop. Media should act as a bridge between the governing bodies and general public instead of being a tool for one class of politicians and falsely propagating against others to bring them under pressure.
ZABIR SAEED is renowned as media strategist, public relations practitioner, communication educationist, research scholar and a writer of dozen of books in the fields of Journalism, Mass Communication, Pubic Relations, History and Current Affairs. The author is the son of the well known journalist poet and writer Saeed Badar and he is also the grandson of the celebrated punjabi poet and Religious scholar Hakeem Muhammad Yaqub Munir Azeemi.
He is also known for his articles, columns, features, children stories and won many awards as best feature writer.
He actively participated in various literary activities and he is the president of the South Asian Literary Forum (SALF). Now- a- days he is associated with the largest media group of Pakistan the JANG GROUP. He is also delivering lectures in Institute of Communication Studies,University of the Punjab, and many other leading universities as a senior visiting professor.