Kama Sutra Was A Brand I Built says Alyque Padamsee

In the third part of his exclusive Bollywood Hungama interview with Content Head Broadband Faridoon Shahryar, Alyque Padamsee speaks about how he helped shape the career of choreographer Shiamak Davar and director Shyam Benegal. He then talks about how he conceptualized as well popularized the 'Kama Sutra' brand of condoms and the famous television ad featuring Pooja Bedi. Don't miss!