Territory founder and editor Terry King was honored by AICE with the 2014 ‘Best Automotive’ Award for his artful cutting of Cadillac’s commercial, ‘Monkey Do,’ which premiered on this year’s Winter Olympics.
Territory set up shop in LA for the project, allowing King to work closely with the director and client on the commercial. After completing the majority of the cutting on the coast, King brought the elements back to Territory in Detroit, where he took advantage of the 13,000 square foot editor-driven postproduction facility’s bells and whistles for some final tweaking.
Directed by Jeffery Plansker, formerly of S&D Integrated (now with BReel,) the :30 commercial opens with a single Charlie the Chimp wind-up toy positioned dead center in front of a Cadillac CTS as it begins clashing its cymbals. Soon dozens of identical monkeys are revealed, perched on stark white pedestals surrounding the vehicle, and begin to chime in. The sound of their instruments builds to a deafening decibel level, bringing home just how effective The CTS’s new Bose Active Noise Cancellation System actually is.
About Territory: Territory is a full-service editorial and postproduction boutique driven by award-winning multi-disciplined talent committed to the craft of creating visual stories that engages audiences and connects them to brands. We offer a one-stop approach to a full range of capabilities that clients can tap into, which seamlessly take their projects from rough-cut through delivery. TERRITORY is a certified minority owned and operated company with accomplished talent and a prestigious roster of national and regional work. To learn more visit our website at www.territorypost.com or contact senior producer Joan Porter at 248.548.1011 or jporter@territorypost.com.
CREDITS: Client: Cadillac CTS with Bose Active Noise Cancellation System Spot: “Monkey Do :30 Type: Broadcast Spot Air Date: Premier – 2014 Winter Olympics
Agency: Hill Holiday/Rouge
Production Company: Supply and Demand Director: Jeffery Plansker DP: Neil Shapiro
Editorial Company: Territory Editor: Terry King
Music Company: Green Beet Productions Composer: Ben Neill
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