As an entrepreneur, your job is to be one step ahead of the market, always ready with the next big idea to boost your creativity. Whether you want to design a new product or disrupt a market, you need to be able to come up with creative solutions for problems of everyday life.
Creativity often eludes us because we're accustomed to certain norms. "We're highly socialized and have fixed assumptions about what the world looks like," To do that, we suggests a series of exercises, all designed to help you consider a wider range of options as you brainstorm.
3 Creative Ways to Step Out for creativity
As you do each of these exercises, resist judging your ideas for as long as possible. A creative person is willing to suspend their caveats for a longer period of time. The selection process can come down the road -- creativity requires freedom.
To flex your creative muscles, try these three easy exercises:
1. Re-imagine a familiar situation.
To think more creatively, consider alternatives to obvious choices. If you assume that a restaurant will buy and prepare the ingredients for your meal, then make a list of other options. Perhaps the customers bring their own ingredients for the chef to prepare, or the restaurant provides ingredients that customers cook at their tables. Think of opposites or radical differences.
2. Practice breaking the rules.
To learn how to act creatively, you have to violate norms practice breaking the rules with harmless violations that might be embarrassing or uncomfortable, like asking to read a poem over the loudspeaker at the grocery store, or offering to help the usher hand out programs at a play.
3. Make a list of things that bother you.
As you go about your day, we suggest you to create a "bug list," or a list of annoyances. You might list slow internet or noisy air conditioner units. Usually, if something has bothered you that mean there's a hole in the service.
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