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Pete Canalichio
@PeteCanalichio
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Pete helps licensors and licensees harness the power of brand licensing so that both companies and consumers win in the marketplace.
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7:05
Licensing Contract Negotiation Process - Stage 4: Drafting the Agreement
9 years ago
4:20
Licensing Contract Royalty and Payment Terms
9 years ago
3:26
Negotiating License Deal Terms - Overview
9 years ago
5:19
The Brand Licensing Process - Step 4: Perform Due Diligence
9 years ago
9:21
The Brand Licensing Process - Step 1: Identify Where To Play
9 years ago
7:17
The 8 Benefits of Brand Licensing to Manufacturers and Service Providers | Brand Strategy | Business Branding
9 years ago
5:29
Do You Own an Invention You Are Trying to License | Brand Licensing | Branding
9 years ago
3:35
Most Common Pitfalls Licensees Watch Out For - Part 1 | Brand Licensing Expert | Branding in Marketing
9 years ago
5:04
Introduction to Brand Licensing | Brand Licensing | Brand Licensing Companies
9 years ago
3:02
Licensing Contract Deal Term Tools and Techniques
9 years ago
7:27
Licensing Contract Negotiation Process_Stage 1: Understanding the Deal Terms
9 years ago
5:10
The Brand Licensing Process - Step 8: Establish Business Plan
9 years ago
2:31
The Brand Licensing Process - Step 3: Prospect the Licensees
9 years ago
4:28
Why Do Manufacturers License Brands
9 years ago
5:16
The 6 Benefits of Brand Licensing to Brand Owners | Brand Strategy | Company Branding
9 years ago
4:19
Most Common Pitfalls Licensees Watch Out For - Part 3 | Brand Licensing | Branding
9 years ago
4:11
What Are The Expectations of Licensors and Licensees | Brand Marketing | Product Licensing
9 years ago
6:04
Licensing Contract Negotiation Process - Stage 2: Developing A Negotiating Strategy
9 years ago
3:49
The 5-Stage Licensing Contract Negotiation Process - Introduction
9 years ago
2:39
The Brand Licensing Process - Step 7: Conduct Orientation
9 years ago
3:37
The Brand Licensing Process - Step 5: Define Licensing Opportunity | Brand Strategy
9 years ago
5:47
The Brand Licensing Process - Step 2 : Determine How To Win | Brand Licensing
9 years ago
3:47
Entrepreneur® Expands to Television | Brand Licensing | Branding
9 years ago
3:52
Most Common Pitfalls Licensees Watch Out For - Part 2 | Brand Strategy | Brand Licensing
9 years ago
5:10
Why Do Companies License Their Brands | Brand Marketing | Product Licensing
9 years ago