{"type":"video","version":"1.0","provider_name":"Dailymotion","provider_url":"https:\/\/www.dailymotion.com","title":"Corporate Philanthropy is More Than Writing Checks | Timberland","description":"Traditional corporate philanthropy, as the average consumer has come to know it over the past several decades, consists of making donations to charities in order to create positive societal impact, while engendering goodwill among key stakeholders like consumers, shareholders, advocacy groups and employees.While such contributions are well-intended and not to be dismissed, this approach brings with it certain risks \u2014 namely that a promising project relying upon a company\u2019s donation can go by the wayside if and when the funding runs out and there are no resources or people left on the ground to maintain it. Read more: http:\/\/bit.ly\/1MmOnZw? 2015 | 3BL Media\/Timberland | All Rights Reserved","author_name":"3BL Media","author_url":"https:\/\/www.dailymotion.com\/3BL_Media","width":480,"height":271,"html":"<iframe frameborder=\"0\" width=\"480\" height=\"271\" src=\"https:\/\/geo.dailymotion.com\/player.html?video=x3d8xo7&\" allowfullscreen allow=\"autoplay; fullscreen; picture-in-picture; web-share\"><\/iframe>","thumbnail_url":"https:\/\/s1.dmcdn.net\/v\/C8tLt1e0aNoHMYwFO\/x240","thumbnail_width":424,"thumbnail_height":240}