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    SELLING THE CAPITAL

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    Advertising Week

    by Advertising Week

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    Advertising Week Europe. Session from David Lean Room on Monday, 3/18/2013
    With a population bigger than Denmark and an economy comparable in size to Sweden or Belgium, London is not so much a city as another country. It houses the UK's political, cultural and economic centre yet we still talk of it in terms of an 'up-weight'. ESI Media make the case for the capital - why it should be first, and why the arrival of London's very own TV channel ESTV could be just about the most exciting thing to happen to the city since the Olympics....
    Andrew Mullins Managing Director, ESI MEDIA