Asaf Avidan - One Day - Sanremo 13/14.Feb.2013,live from Teatro Ariston Italy,Europa.
Asaf Avidan (Hebrew: אסף אבידן) (born March 23, 1980) is an Israeli singer-songwriter and musician. He is also the creative force and front-man of Asaf Avidan & the Mojos, an Israeli folk rock band that he established in 2006 in Jerusalem. The band released three albums, The Reckoning in 2008, Poor Boy / Lucky Man in 2009 and Through the Gale in 2010.
Asaf Avidan also had an international hit with One Day / Reckoning Song (Wankelmut Rmx).
Starting 2012, the Mojos band project was shelved so that Avidan would concentrate on a solo career. In 2012, he released Avidan in a Box, an acoustic album which covers older songs by him, digital copies only and is launching Different Pulses in Israel, to be made available internationally in 2013.
Biography and early career;
Avidan was born in Jerusalem in 1980. His parents were diplomats for the Israeli Foreign Office, and he spent four years of his childhood in Jamaica.
After the mandatory army service in Israel, Avidan studied animation at Jerusalem’s Bezalel Academy of Arts & Design. His final project short film, “Find Love Now”, won its category at the Haifa Film Festival that year.
After his studies, Avidan moved to Tel Aviv and worked as an animator, until a breakup with his long-time girlfriend shook his world and made him move back to Jerusalem, quit his job and turn full time to his up-till-then hobby – music. Six songs about that breakup and subsequent heartache would constitute his debut EP, Now That You're Leaving, which was released independently in 2006 to critical acclaim.
In late 2006, while playing solo acoustic tour across Israel, Avidan put together a support cast of musicians who would become the Mojos (Ran Nir – bass, Yoni Sheleg – drums, Roi Peled – guitar, Hadas Kleinman – cello). The group became very famous in Israel, playing extensively there, and even got out to a tour in New York City in 2007. Here, they also took part to MEANY Fest, advancing to the finals.
The band has released three albums: The Reckoning in 2008, Poor Boy / Lucky Man in 2009 and Through the Gale in 2010.
The Reckoning (2008)
In 2007, Asaf Avidan & the Mojos went into the recording studio together for the first time, and recorded The Reckoning. The album’s 15 tracks blended rock, folk and blues with Avidan’s lyrics about relationships and betrayal.
By now the band had accumulated a huge live following in Israel and most record labels expressed interest. But Avidan decided to continue on the independent path, and founded (with his brother and manager, Roie Avidan) Telmavar Records, on which The Reckoning was released in March 2008.
It reached gold status in a year, platinum later, and would become the biggest selling independent record of all time in Israel. It was chosen as Album of the Year (2008) by various media, including Time Out Tel Aviv.
Poor Boy / Lucky Man (2009)
Poor Boy / Lucky Man, the band's second album, was released in Israel on 9/9/09. The album's title song and main theme would revolve around a boy born with a hole instead of a heart. The album was originally released in two different names and covers, leaving it up to the audience to decide whether this figure was poor or lucky. It would reach gold status in Israel in 5 months, and garner ecstatic reviews. It was released in parts of Europe in April 2011. Among others, it was album of the month on France's national FIP radio, in the newspaper Libération, and in Germany's Eclipsed magazine.
Through the Gale (2010)
On November 30, 2010 the band released their 3rd album in Israel, "Through the Gale", a concept album telling the tale of the voyage of a blind and stubborn captain and his loyal crew in search of immortality, to the realms of the gods themselves, only to understand at the end that a voyage with no home, that a life without death, is meaningless.
In July 2011, following another summer tour that saw them sharing the stage with Robert Plant, Ben Harper and Lou Reed among others, Asaf Avidan & the Mojos announced that they are taking an indefinite creative break.
Avidan had continuously played solo and duo acoustic shows throughout the band's career, including "regular" venue shows as well as a TED Global Conference performance, supporting Bob Dylan, playing a tribute concert for The Who at Carnegie Hall and many radio and TV performances.
In 2012, Asaf Avidan announced that he was leaving Sony to join Polydor (Universal Music), and that he was abandoning the Mojos for a solo career. He released the track "Different Pulses" in preparation for a solo international album in 2013 but to be made available in Israel in September 2012.
In february 2013 13, Wed. Asaf Avidan will be the guest star at the Sanremo song festival in Italy.