How a Socially Conscious Bakery Impacted Yonkers

  • 11 years ago
How a Socially Conscious Bakery Impacted Yonkers
Columbia Business School - Columbia Business School
Jerry Greenfield, co-founder of Ben & Jerry's, and Julius Walls, Jr., CEO of Greyston Bakery, discuss the challenges and rewards of building a successful social enterprise with students at Columbia Business School.