When Work's a Game: Increased Productivity
Gamification Co - The Concourse Exhibition Center
Stanford professor Byron Reeves examines what behavioral psychology and communication studies can reveal about gamification and increased productivity in the workplace. There’s a lot of good psychology, some from Byron’s lab at Stanford University, behind the thesis that engaging games will change the nature of work. Beyond the lab, however, building and implementing enterprise game applications that make a difference is hard. Based on his work with Seriosity Inc., Byron will talk about how game psychology gets translated into successful business applications focusing on on three areas: epic business stories, technical integration and change management."