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    The MAC Cosmetics Approach to Digital



    The MAC Cosmetics Approach to Digital
    Fairchild Fashion Media -
    Woozae Kim
    Vice President, Global Consumer Marketing & Artist Relations, MAC Cosmetics

    Keeping pace with today's apparel, beauty, and retail business requires staying ahead of the latest technological trends. This October, the fall session of the WWD Digital Forum will address every aspect of business in the digital space -- from mobile technology to social media marketing strategies to e-commerce opportunities. Hosted by WWD editors, the event will feature actionable information, interactive discussions, and opportunities to network with industry peers, and will provide you with the knowledge and tools required to compete in today's tech-driven marketing landscape.