YSL's Name Change is Okay With Everyone Except Facebook Fans

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The big YSL name change has been the topic of conversation for all fashion lovers and the fashion world for the last few weeks. YSL has been through no small amount of turmoil over the past decade. Pictures of the new packaging and signage for the Saint Laurent shops drew lots of criticism over social media networks. People were complaining that it "looked like Zara" and wasn't "iconic" anymore.

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