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Swathi - is the story of blood relatives' rivalry. Raghavaiah an affluent man of the town is not in talking terms with his sister Lakshmi's family as they think he is the cause for the death of his sister's husband. Lakshmi starts a small pickle unit after the demise of her husband and runs it for the livelihood of the whole family. At one point she loses her son too. Swati, Lakshmi's second daughter becomes the man of the house and takes care of every requirement in the house. Even after the rivalry, Ragahvaiah never indulged into any kind of fight with his sister's family as he knows the curse on that family. His own sister misunderstands him and not willing to do the PARIHAR to wipe off the curse her family has. In between, Ragavaiah's wife plays a villain to widen the gap between two families. Ragavaiah is mistaken for all his wife's deeds and swati corners him saying that she would take revenge by marrying his own son and get inside his family to give him nightmares. But later fate makes her take a different decision at the verge of the marriage. As the story unfolds how the family set's this rivalry aside and with a lot of interesting twist and turns and emotions like love, hate rate, revenge the story is a must watch.