We Have a Dream.
A new Chinese Automotive Brand put its footprints ahead. A milestone moment for Chinese Automotive industry as well as for DVP China to shape the Brand Image towards to the rest of world!
Qoros Auto Co., Ltd (“Qoros”), formerly Chery Quantum Auto Co. Ltd (“CQAC”), is a 50/50 joint venture between Chery Automobile and Israel Corporation.
DVP China has created and executed their first event ever, the brand launch in Shanghai, China. With a multi-space concept, guests were taken on a journey through the event. With a break-through the guests literally went beyond to experience the new world of Qoros.
With an innovative Motion Tracking performance – premiere in China – we put an emotional base towards the brand introduction and their future plans.