Nokia - Conspiracy For Good ARG Campaign - Case Study

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NOKIA - CONSPIRACY FOR GOOD ARG CASE STUDY (transmedia marketing campaign)

Working with Heroes creator Tim Kring, The Conspiracy for Good was focused on helping build libraries in Africa. Part game, part TV show, part street theatre, it redefined the boundaries of Alternate Reality Games above all as a marketing campaign for Nokia Brand.

Credits - Nokia - Tim Kring - Company P

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