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    Pearson and Booktrust Announce 2012 Booktime Titles for Annual Free Books Programme

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    3BL Media

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    (3BL Media) May 3, 2012 - Booktrust and Pearson today announce the new titles for Booktime, which will give two free books to every child starting school in England and Wales in the 2012-13 school year. This year’s books for children in England are The Tale of a Naughty Little Rabbit, published by Frederick Warne &Co., an imprint of Penguin Children’s, and Tim’s Din, from the Phonics Bug series by Pearson UK, part of Pearson's education business. 4-5 year olds in Wales will receive The Tale of a Naughty Little Rabbit as well as a Welsh language title, to be announced this summer.

    725,000 children aged 4-5 will receive a free book pack in their first year of primary school, each pack containing two books to keep. In total 1.45 million books will be given to reception-aged children through Booktime, which aims to inspire a lifelong love of reading by encouraging families to have fun reading together. Each free book pack is a timely reminder of the continuing importance of sharin