Advertising Console

    NYFW Zac Posen: Luigi Murenu for John Frieda

    Repost
    MultiVu

    by MultiVu

    277
    161 views
    For Zac Posen’s Fall 2012 collection, John Frieda® Global Creative Consultant Luigi Murenu’s vision seamlessly blended the timeless glamour of the 1950’s and the allure of Japanese sophistication, creating a sculptural style with a twist of couture. “For sleek, flawless up-dos with clean lines, I wanted the look to evoke not just a different era, but a special cultural experience as well,” Murenu explains. “The structure and craftsmanship of the styles are meant to suggest an aspirational time and place. My goal was to make the models look like what I envisioned a modern geisha to be, infused with the sleek simplicity of 1950’s Hollywood glamour.”

    The Inspiration: Japanese architecture
    The Zac Posen Fall 2012 collection evokes the exotic, delicate elegance of Japanese architecture. Inspired by the minimalist yet impactful aesthetic of Japan’s structural designs, the innovative collection puts a modern spin on traditional silhouettes.

    To view Multimedia News Release, go to http://www.multivu.com/mnr/54714-john-frieda-global-creative-consultant-luigi-murenu-zac-posen-fall-2012