ivi TV Founder Todd Weaver: Fighting for the Future of Internet TV

Larry Kless

by Larry Kless

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One of the biggest stories of 2011 is what the future of television will look like as service providers, CE manufacturers and content aggregators all jockey for the prime position in your living room. One company seeking to help consumers "cut the cord" is Seattle-based ivi, an online cable company, and has been embroiled in a lawsuit with broadcasters seeking to stop it from rebroadcasting their content online. In February 2011, a New York federal judge ruled that ivi was infringing on broadcasters copyrights by not paying retransmission fees and ordered ivi to shut down.

Todd Weaver, CEO and founder of ivi, has been working on an appeal to overturn the ruling and says that ivi is not breaking the law, but fighting the same fight that as cable did when they first started and fought the broadcasters, and then satellite 25 years later fought the broadcasters and ivi is now the third source of distribution, fighting the broadcasters.