Selling in B-to-B needs a sales process & strategy

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http://www.key2performance.com/ Michael Hopke from KP2 sales & management consultancy says that selling is a big challenge in the b-to-b area. In a very complex environment a clear structured sales process is very important. Success in sales depends on being strictly focused on the really important facts within the sales process. Therefore the KP2 offers support.

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