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    AW8_Phoenix Rising - How New Technology Is Transforming Foundational Media Radio

    Repost
    Advertising Week

    by Advertising Week

    60
    98 views
    Presented by TargetCast tcm

    EVENT DESCRIPTION
    Continuing our annual investigation into the impact of digitization on foundational media, this session will explore via three in-depth sessions the significant impact technology has had on the television, print and radio media, including implications on content development, distribution, financial viability, talent management and a marketer's strategy for using each medium.

    Moderator: Steve Farella, Chairman & CEO, TargetCast tcm
    Alex Cameron, SVP, Market Manager, Emmis NY : Hot 97 : Kiss FM
    Jeff Haley, President and Chief Executive Officer, Radio Advertising Bureau
    David Field, President and Chief Executive Officer, Entercom Communications Corp
    Steven Kritzman, SVP Sales, Pandora
    Charlie Rahilly, President of National Advertiser Platforms, Clear Channel Radio