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    AW8 - Moms & The New Zeitgeist: The complex world of the world’s most important audience

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    Advertising Week

    by Advertising Week

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    AW8 - Moms & The New Zeitgeist: The complex world of the world’s most important audience at Times Center Hall on Monday, October 3, 2011.
    Suzanne Vranica, Advertising & Marketing Columnist, WSJ
    Katherine Wintsch, Founder, The Mom Complex VP/Group Planning Director, The Martin Agency
    Tony Rogers, SVP Marketing, Walmart
    Michal Clements, Co-Author, Tuning into Mom: Understanding America's Most Powerful Consumer
    Alicia Ybarbo, Producer, The Today Show, Co-Author, Today's Moms: Essentials for Surviving Baby's First Year