LOS ANGELES (AP) — The Marilyn Monroe dress that flirted revealingly with a gust of New York subway air in "The Seven Year Itch" fetched a record $4.6 million at an auction of film memorabilia.
The buyers, who were not identified, also paid a sum to the auction house and other fees, according to auction publicity firm Nancy Seltzer & Associates.
In filmmaker Billy Wilder's "The Seven Year Itch," Monroe's character cooled off by standing over a subway grate to catch the breeze as a train sped underneath — which sent her dress north and exposed a shocking amount of leg and undergarment for a 1955 movie.
The costume's price set two records, according to Profiles in History: It surpassed the $1.26 million paid for the dress Monroe wore when she sang "Happy Birthday" to President John F. Kennedy, and it became the most expensive film costume sold.
High Hatters~Boy Oh Boy I've Got It Bad~ 1931