Are You Lurking? The 90-9-1 Principle of Social Media

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Are You Lurking? The 90-9-1 Principle of Social Media
Australian Broadcasting Corporation - ABC Cafe Scientific
Do you post comments online? Blog about your ideas? Tweet your opinion? Perhaps you're a "lurker," listening to, reading and following others who have their say in social media? It's no secret that Twitter, blogs and Facebook have changed the way we communicate, but have they tapped in to our modern pathological need to be "revered"? And, what does it really mean to be "someone" in the Twittersphere?

At a pub in Brisbane, a panel of twittering journos and scientists fess up on their desires, obsessions, and hates of social media and try to unpick the psychology behind our intimate relationship with it. Among the panelists are Dr. Rod Lamberts, a science communications expert from ANU; Andy Gregson, a social networking entrepreneur; and Natasha Mitchell, the presenter of Radio National's "All in the Mind," who's a fervent blogger and Tweeter herself. Leading the conversation is "New Inventors" judge and ABC science broadcaster, Bernie Hobbs.

This event is presented by ABC Cafe Scientific, as part of the Brisbane 'media140' conference.