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    Dawn's Junior Wildlife Program


    by MultiVu

    Over the past year Americans became acutely aware of the impact of oil spills on wildlife. For more than 30 years, Procter & Gamble’s Dawn brand has been dedicated to helping save oiled birds and marine wildlife from both natural and man-made disasters. Today, Dawn expands its three-decade commitment to helping rescue wildlife with the launch of its Junior Wildlife Champions education and activity program, asking teachers and parents to help Dawn engage one million elementary school-aged children between now and the beginning of the 2011-12 school year. To view Multimedia News Release, go to