Facebook: The Most Valuable Company in the World in 2013
  • 12 years ago
Facebook: The Most Valuable Company in the World in 2013
L2 - The George Washington University School of Business
Module 1: The Big PictureTrends in Digital Competence and Their Impact on the Public Sector with Scott Galloway, Founder of L2.Social media shifts marketing from controlled, one-way communications into collaborative, intimate dialogues with -- and among -- constituents. The strategies, tools, rules of engagement, and metrics present marketing and digital professionals with a series of challenges that are best distilled into one question: "What do I do now?"