Advertising Console

    TOUCH THE BALL FROM ING DIRECT USA

    Repost
    MultiVu

    by MultiVu

    273
    371 views
    A man sets the ringtone for his bank text message alerts to the sound of “toilet flush” every time he pays a checking fee. A family decides to move at the same speed it takes to pay down their mortgage – in slow motion. A man in pajamas races out the door to mail a last minute check the old-fashioned way. In its new television advertising campaign, ING DIRECT USA, the nation’s largest direct bank, uses these awkward scenarios to convey a better way to bank – “Touch the Ball.” To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/ingdirect/46429/