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    Mike Rowe with a word to the ladies

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    MultiVu

    by MultiVu

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    Mike Rowe has teamed up with Lee Jeans to share his common-sense philosophy on denim – a straight-forward approach that mirrors the 120-year-old brand known for its authentic quality. Rowe, creator and star of the Discovery Channel’s “Dirty Jobs,” is not shy about what he looks for in a pair of blue jeans. “It’s pretty simple,” said Rowe. “They should last. They should fit. They should fade. They should never cost more than fifty bucks. And they should be blue.” To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/lee/45674/