You may ask "why KaBloom flowers are fresher and will last longer". Because we ship our flowers via FedEx in Water, others FedEx theirs in NONE! Now that's a huge Difference. All floral companies that ship flowers via FedEx and UPS do so without water, causing them to arrive thirsty, sometimes even damaged or starting to wilt. These flowers don't look as lovely or last as long as if they had been kept in water. Until recently, this was a sad fact of flower life.