The Next Nylon: This Apparel Entrepreneur Thinks Her Novel Fabric Could Create A New Category

  • 2 months ago
Katherine Homuth, the founder and CEO of SRTX, has brought a novel, rip-resistant knit fabric to market. She talks with Forbes senior editor, Kristin Stoller ,at the Forbes 30/50 Summit about the company, and how she hope to create an entirely new category within the apparel industry.

0:00 Introduction
0:12 Katherine's Mission In Founding SRTX
1:28 What Makes SRTX Special? Katherine Explains The Pros Of Her Fabric
4:07 How Katherine Acquired VC Funding From Men For Women's Tights
6:41 SRTX Has Raised $150 Million To Date
6:44 Katherine Homuth On SRTX's Marketing Strategy
7:54 What Is Katherine's Next Goal For SRTX?
9:39 Entrepreneur Lessons From Katherine Homuth

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