Raphi Salem, CEO of SalemGlobal Website Marketing, with some advice on selecting the right keyword strategy. When it comes to choosing good keywords, your industry knowledge is invaluable. No one knows your company’s services and capabilities better than you. After you’ve done some thinking, the next step is to research your competition. Simply search for those keywords and keyword phrases you’re interested in in Google and click on the first organic result. View the page source of that website; pay attention to page titles and descriptions. Repeat this process for the first two to three ranked results and you should gradually develop a complete list of keywords for your own website.... For more on keyword research, please visit http://www.salemglobal.com
or call (212) 993-5828.