Harry and Meghan's plan to outflank Firm by targeting specific generation as 'real royals'
  • 2 years ago
The Duke and Duchess of Sussex, who stepped back from their royal duties and moved to the US in 2020, are on a mission to be seen as the members of the Firm "who care", commentator Eric Schiffer suggested as he analysed what he called the couple's "relatability strategy". Mr Schiffer said: "They (Harry and Meghan) are going to own the hearts and minds of Gen Z and millennials. They will be seen as the real royals, who care. They are trying to outflank the Royal Family. "They are trying to do the work of what the Royal Family typically is about, which is about optimising society and helping to make society that much more uplifted in many ways – whether that is emotional or culturally." Harry ...
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