Tara Hunt - The Whuffie Factor @ SHIFT08: Social ...

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Tara is going to publish a book in April 2009. It is all about the Whuffie Factor, explaining how the social capital will be the new and all defining curency. She was inspired by the the book "Down and out in the Magic Kingdom" by Cory Doctorow. At the shift conference in Lisbon, Portugal in the great Bairo Alto.

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