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! ------------- (CBS) Each year, people spend more than $40 billion on products designed to help them slim down. None of them seem to be working very well.
Now along comes hoodia. Never heard of it? Soon it'll be tripping off your tongue, because hoodia is a natural substance that literally takes your appetite away.
It's very different from diet stimulants like Ephedra and Phenfen that are now banned because of dangerous side effects. Hoodia doesn't stimulate at all. Scientists say it fools the brain by making you think you’re full, even if you've eaten just a morsel. Correspondent Lesley Stahl reports.