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    Crocodile suitcase - Guerrilla marketing at Schiphol Airport

    SWHwork

    door SWHwork

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    To communicate Dutch customs regulations to passengers arriving at Schiphol airport and remind incoming travellers to consider the contents of their luggage, S-W-H came up with the following: on the reclaim belts we planted dummy suitcases with a crocodiles tail sticking out with the additional message Something to declare? Please go to the red channel..